The Best Time to Post on TikTok

If you have been using TikTok for a while, you would know that showing up in TikTok’s “For You” section has become the holy grail for creators, brands, and influencers.

The “For You” section shows you an endless stream of videos picked up by the algorithm, based on your past interaction on the app. Videos appearing in this section receive a wider audience and engagement. In a nutshell, showing up in this section is the answer to every TikToker’s question on “how to get views on TikTok?”

But, where does the best time to post on TikTok fit in here?

So, the algorithm picks videos for the “For You” section based on specific criteria, including user interactions. Videos that receive many likes, shares, and comments have a greater chance of being featured in the “For You” section. Now how do you intend to keep the interaction wheel running if your posts aren’t even showing up in the following feed when most of your audience is active on TikTok. Optimizing your posting time will increase the chances of your post getting stellar engagement and appearing in the “For You” section. But remember the most important thing.

If you don’t create quality content, no timing will be best for you. The algorithm prefers videos that are watched from start to finish, so make sure to develop scroll-stopping TikTok videos using trending hashtags, effects, songs, and collaborators. Interesting Read: Why This is the Best Time to Use TikTok for Your Business?

What is the Best Time to Post on TikTok?

We found that there is no best time to post on TikTok it is because no brand or influencer on TikTok has the same target audience. Similarly, every audience occupies a different time frame to hang out on the platform to watch content. But there is a piece of good news to calm the spluttering lips of people who want to find out the best time to post on TikTok – the average best time to post on TikTok. You can leverage the average best time reports to start finding the time that works best for you. The chances of these best times working wonders for you are relatively good. So, before we move on to find your personal best time to post on TikTok, let’s check out the study conducted by Influencer marketing hub that tells us a few sweet time spots to post on.

To sum it up, the best time to post on TikTok is between 6 am to 10 am and 7 pm to 11 pm, whereas the best days to post on TikTok are Tuesday, Thursday, and Friday


It’s hard to say that the average best time to post for a wide range of businesses, based on different companies’ data in other parts of the world, would also apply to your business.

Still, if you are new to TikTok, then having the average best times to post will come in very handy to kick-off your video sharing.

On the other hand, if you have been using TikTok for a while, it is time to find the best time to post specifically for your TikTok profile by digging into the analytics section.

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