
Why use social media for your small business
Why use social media for your small business If you own a business, you’ve likely spent time researching social media marketing for small business. And for good reason. There are now 4.2 billion active social media users. That’s almost twice as many as there were just five years ago, in 2017. Those users spend an average of 2 hours and 25 minutes on social channels every single day. What’s more, social media isn’t just for big businesses anymore. In fact, 71% of small-to-mid-

Social Media and Content Compatibility
Terminology First, a note on terminology. Over the past few years, there seems to have been some confusion surrounding the definition of each entity. Social media marketing and content marketing promote original and interesting ideas through messages to engage new and existing users. These two concepts differ in terms of how and where these messages are promoted. In social media, the focal point is within the social networks themselves as campaigns are operated within these p

How to Get Views On An Instagram Story
If you’ve found yourself reading this article, you likely want to know how to get more views on your Instagram story. And with so many businesses using the platform to promote themselves, you’re not alone. The good news is that, here at Giraffe, we’re experts in all things social – including Instagram stories. This means that we’ve learnt a thing or two about getting Instagram story views. Keep reading to learn our top tips to help you bring in views on your Instagram stories